Introduction
This Privacy Policy describes how Divyam Enterprises and its affiliates (collectively “Divyam Enterprises”, “we”, “our”, “us”) collect, use, share, protect, or otherwise process your information/personal data through our website divyamclothing.com (hereinafter referred to as “Platform”). Please note that you may be able to browse certain sections of the Platform without registering with us. We do not offer any product/service under this Platform outside India, and your personal data will primarily be stored and processed in India. By visiting this Platform, providing your information, or availing any product/service offered on the Platform, you expressly agree to be bound by the terms and conditions of this Privacy Policy, the Terms of Use, and the applicable service/product terms and conditions, and agree to be governed by the laws of India, including but not limited to the laws applicable to data protection and privacy. If you do not agree, please do not use or access our Platform.
Collection
We collect your personal data when you use our Platform, services, or otherwise interact with us during the course of our relationship. Some of the information that we may collect includes but is not limited to personal data/information provided to us during sign-up/registering or using our Platform, such as name, date of birth, address, telephone/mobile number, email ID, and/or any such information shared as proof of identity or address. Some sensitive personal data may be collected with your consent, such as your bank account or credit/debit card details or biometric information (in order to enable use of certain features on the Platform) in accordance with applicable law(s). You always have the option to not provide information by choosing not to use a particular service or feature on the Platform. We may track your behavior, preferences, and other information that you provide on our Platform. This information is compiled and analyzed on an aggregated basis. We will also collect your transaction-related information on the Platform and from third-party business partners. When such third-party business partners collect your personal data directly, you will be governed by their privacy policies. We shall not be responsible for third-party privacy practices and request you to read their privacy policies before disclosing any information.
Usage
We use personal data to provide the services you request. To the extent we use your personal data for marketing purposes, we will provide you the ability to opt-out. We also use your data to assist sellers and business partners in handling and fulfilling orders, enhancing customer experience, resolving disputes, troubleshooting problems, and informing you about offers, products, services, and updates. Your data helps customize your experience, detect and prevent fraud, and enforce our terms. By withholding certain permissions, your access to services may be affected.
Sharing
We may share your personal data within our group entities, affiliates, and corporate entities to provide services and products. These entities may market to you unless you explicitly opt-out. We may also disclose data to third-party service providers such as logistics partners, payment instrument issuers, and reward programs, among others. Disclosures may be required to provide services or comply with legal obligations. In some cases, data may be shared with government agencies or law enforcement as required by law or for legal protection.
Security Precautions
To protect your personal data from unauthorized access, loss, or misuse, we follow reasonable security practices. When in possession of your data or whenever you access your account information, we adhere to security guidelines and use a secure server. However, data transmission over the internet is not completely secure, and there may be inherent risks. You are responsible for safeguarding your login details.
Data Deletion and Retention
You may delete your account by visiting your profile on our Platform. This will result in losing all related information. Alternatively, you can request assistance by contacting us. We may delay deletion if there are pending grievances, claims, or shipments. Personal data is retained for as long as necessary for the purposes it was collected or as required by law. However, anonymized data may be retained for research purposes.
Your Rights
You may access, rectify, and update your personal data directly through the Platform’s functionalities.
Consent
By using the Platform or providing your information, you consent to the collection, use, storage, and disclosure of your data in accordance with this Privacy Policy. If you share personal data of others, you must have the authority to do so. You consent to being contacted by us and our partners through SMS, instant messaging, calls, and emails for the purposes outlined. You can withdraw your consent by writing to the Grievance Officer. However, withdrawal may affect the provision of services.
Changes to this Privacy Policy
Please review our Privacy Policy periodically for updates. We may notify you of significant changes as required under applicable laws.